Privacy Policy
Last Updated: 12/02/2025
This Privacy Policy describes how Etherplay Entertainment Limited ("we," "us," or "our") collects, uses, and shares personal information in connection with its websites, games, and services (collectively, the "Services"). By using our Services, you agree to the terms of this Privacy Policy.
Personal Information We Collect
We collect personal information in the following ways:
Information You Provide to Us:
Contact Details and Registration Information: Such as your email address, username, and public contact information.
Payment and Transaction Information: Including your account information, cryptocurrency wallet details (e.g., ETH wallet), payment information, and transaction history. For cryptocurrency transactions, we may work with third-party wallet providers like MetaMask. Your interactions with these third-party services are governed by their respective privacy policies.
Communications: Information exchanged when you contact us with questions, feedback, or other inquiries.
Marketing Data: Your preferences for receiving marketing communications and details about your engagement with them.
User-Generated Content: Content you post on our Services, which may be publicly viewable by other users.
Other Data: Any additional information you provide, which we will use as described in this Privacy Policy or as disclosed at the time of collection.
Information from Third Parties:
We may combine personal information you provide with data from other sources, such as:
Ethereum (ETH) Wallet and Crypto Transaction Information: When you connect your ETH wallet to our Services via third-party services like MetaMask, we may access information about your wallet, cryptocurrencies, NFTs, and tokens.
Third-Party Login Information: When you log in to our Services using third-party platforms (e.g., Twitter, Discord), we may receive information associated with your account, as permitted by your privacy settings on those platforms.
Social Media Information: We maintain pages on platforms like Twitter, Discord, and YouTube. Your interactions with these pages are governed by the platform's privacy policy. We may receive information about you through these platforms.
Other Sources: We may obtain information from publicly available sources or data providers.
Automatic Data Collection:
We and our service providers may automatically collect information about you, your device, and your interactions with our Services, including:
Device Data: Such as your device's operating system, browser type, IP address, unique identifiers, and general location information.
Online Activity Data: Including pages viewed, time spent on pages, navigation paths, and interactions with our marketing emails.
We use the following tools for automatic data collection:
Cookies: Text files stored on your device to help us recognize your browser and preferences.
Local Storage Technologies: Such as HTML5, which store larger amounts of data on your device.
Web Beacons: Small graphic images used to track activity on our Services or in emails.
How We Use Personal Information
We use your personal information for the following purposes:
To Operate Our Services:
Provide, maintain, secure, and improve our Services.
Communicate with you about updates, security alerts, and support messages.
Personalize your experience and respond to your requests.
Research and Development:
- We may create aggregated or anonymized data for analysis and share it with third parties for business purposes.
Marketing and Advertising:
- Send you marketing communications about promotions, offers, and events. You may opt out of these communications as described below.
Compliance and Protection:
Comply with applicable laws and legal processes.
Protect our rights, privacy, safety, or property, and enforce our terms and conditions.
Prevent and investigate fraudulent or illegal activity.
How We Share Your Personal Information
We may share your personal information with:
Affiliates: Our corporate affiliates for purposes consistent with this Privacy Policy.
At Your Direction: When you use our Services to interact with third parties (e.g., wallets, other users), we share information as necessary to fulfill your requests.
Service Providers: Companies that provide services on our behalf, such as hosting, IT support, and analytics.
Professional Advisors: Such as lawyers, auditors, and insurers, as necessary for their services.
Authorities and Others: Law enforcement, government authorities, or private parties as required for compliance and protection purposes.
Business Transferees: Parties involved in mergers, acquisitions, or other business transactions.
How You Share Information on the Services
Third-Party Platforms: By connecting your account to third-party platforms (e.g., Twitter, Discord), you may share personal information with those services. We do not control their use of your information.
Other Users: When you use our Services, you may share information with other users, such as profile details and content you post.
Your Choices
Access or Update Your Information:
If you have an account, you can review and update your personal information by logging into your profile.
Opt Out of Marketing Communications:
You may opt out of marketing emails by following the unsubscribe instructions in the emails we send.
Online Tracking Opt-Out:
Blocking Cookies: Most browsers allow you to remove or reject cookies. Visit www.allaboutcookies.org for more information.
Privacy Plugins or Browsers: Use privacy-focused browsers like Brave or plugins like Privacy Badger to block tracking.
Note: Opt-out mechanisms are device- and browser-specific, so you must opt out on each device and browser you use.
Do Not Track:
We currently do not respond to "Do Not Track" signals. Learn more at www.allaboutdnt.com.
Other Sites and Services
Our Services may contain links to third-party websites or services. We do not control these third parties and are not responsible for their actions.
Processing of Personal Information
By using our Services, you acknowledge that your personal information may be transferred to and processed in the United States or other locations where we operate.
Security
We implement technical, organizational, and physical safeguards to protect your personal information. However, no security measures are completely foolproof.
Children
Our Services are not intended for children under 18. If we learn we have collected personal information from a child under 18 without parental consent, we will delete it.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
How to Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at:
Email: contact@etherplay.io